20 Volumizing Boost

Give fine, thin or limp hair a lift with our 20 Volume Series. These formulas nourish and hydrate hair to give it maximum volume, fullness and body, while protecting it against breakage. Provitamin B5 and Green Tea Extract help to plump, hydrate and condition hair, leaving it full with natural shine.

Powered by pH₂O Technology, Perfected for Pros

Superfood-Fueled Performance for Every Client Need
It's what you don't see that makes the difference. Elevate your client's hair with our most-loved series—each one formulated with high-quality botanical ingredients, crafted with our exclusive pH2O technology: Pharmaceutical-grade purified water + precision pH verification that creates the perfect environment for our ingredients to work from the very first use.